Showing posts with label hospital administration. Show all posts
Showing posts with label hospital administration. Show all posts

Sunday, March 3, 2013

Essentials Of The U.S. Health Care System

Essentials Of
Essentials Of The U.S. Health Care System
Leiyu Shi (Author), Douglas A. Singh (Author)
4.8 out of 5 stars(4)

New!: $87.95 $73.15 (as of 03/03/2013 06:01 PST)
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Health Care Administration

Written by best-selling authors Leiyu Shi and Douglas Singh, Essentials of the U.S. Health Care System is the most concise examination of the basic structures and operations of the U.S. health system. An ideal resource for courses in health policy, allied health, health administration and more, the text clarifies the complexities of health care organization and finance and presents a solid overview of how the various components fit together. The Third Edition is a comprehensive update that offers new data, charts, and tables throughout the book, as well as updated ancillary materials. New to the Third Edition: • Data updated throughout the book reflected in tables and text • Information on Healthy People 2020 initiative • New material on U.S. health reform throughout the book • New materials on disparities initiatives • Updated conceptual framework on determinants of health • Mental health services in their historical context • Patient centered care • The Magnet recognition program of the American Nurses Credentialing Center • Critical access hospitals • Accountable care organizations • Updates on vulnerable populations • New information on health centers and safety-net providers • Revised perspectives on the future of health care in America

  • Rank: #76339 in Books
  • Published on: 2012-07-06
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.90" h x 1.10" w x 5.98" l, 1.19 pounds
  • Binding: Paperback
  • 382 pages

Description #1 by Rakuten.com Shopping:

Essentials of the US Health Care System Jones & Bartlett Publishers 9781449683740 09781449683740

Description #2 by uRead.com:

Essentials of the US Health Care System

Description #3 by eCampus.com:

Essentials of the US Health Care System, ISBN-13: 9781449652616, ISBN-10: 1449652611

Friday, March 1, 2013

Health Care Market Strategy

Health Care
Health Care Market Strategy
Steven G. Hillestad (Author), Eric N. Berkowitz (Author)

New!: $93.95 $49.49 (as of 03/01/2013 08:55 PST)
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Health Care Administration

Health Care Market Strategy: From Planning to Action, Fourth Edition, a standard reference for over 15 years, bridges the gap between marketing theory and implementation by showing you, step-by-step, how to develop and execute successful marketing strategies using appropriate tactics. Put the concepts you learned in introductory marketing courses into action using the authors’ own unique model—called the strategy/action match—from which you will learn how to determine exactly which tactics to employ in a variety of settings. In this new edition, you’ll also discover the latest practical applications for strategy development, the marketing planning process, challenges of a competitive marketplace, vision, and other critical aspects of health care marketing. The Fourth Edition also examines new health care delivery models, increasing competition, foreign competitors, and health care reform. Students will come away with a clear understanding of the link between the board room and its connection to tactics in the marketing division. The authors provide models and methods to help organizations discuss and create clear and precise visions for their organizations. The new edition also includes expanded Appendices that present a clear picture of what a typical market plan should look like.

  • Rank: #340867 in Books
  • Published on: 2012-07-06
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.90" h x .79" w x 5.91" l, 1.13 pounds
  • Binding: Paperback
  • 358 pages

Description #1 by Walmart:

Health Care Market Strategy: From Planning to Action

Description #2 by CDS Books and DVDS:

Health Care Market Strategy: From Planning To Action, Third Edition, A Standard Reference For Over Ten Years, Bridges The Gap Between Marketing Theory And Implementation By Showing You, Step-By-Step, How To Develop And Execute Successful Marketing Strategies Using Appropriate Tactics. *Author: Hillestad, Steven G./ Berkowitz, Eric N. *Binding Type: Paperback *Number of Pages: 287 *Publication Date: 2003/12/16 *Language: English *Dimensions: 9.00 x 5.90 x 0.70 inches

Description #3 by eCampus.com:

Health Care Market Strategy: From Planning to Action, ISBN-13: 9780763789282, ISBN-10: 0763789283